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Silver Cross story as seen in the Sunday Times - 17 August 2008

The expansion of the Silver Cross brand into international markets was the subject of a nice story in The Sunday Times at the weekend. The piece, featured in the business section of the perennial broadsheet favourite, focused on the burgeoning relationship with Chinese distribution partner Goodbaby.

Along with pictures from the recent Balmoral Pram photo shoot in London and celebrity Silver Cross owner Helena Bonham Carter, business commentator Matthew Goodman wrote about the new Silver Cross presence in China through Goodbaby's Beijing store and how it is hoped that the country will become a key market for Silver Cross in the future.

Click here to read the story on Times OnlineClick here to see the London Silver Cross fashion shoot

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